
Kelvin Onyeka
Strategy Lead
Expertise
Integrated Marketing Communication Strategy, Brand Management, Sales, Market Research, Data Analysis, and Business StrategyPersonal Info
Kelvin believes that you can reach a man’s inner being if you know what drives him. Over the years, he has honed his expertise in various domains, including integrated marketing communication strategy, brand management, sales, market research, data analysis, and business strategy. Kelvin finds immense satisfaction in immersing himself in the world of consumers.
He delves deep into the reasons underlying their actions, their aspirations, fears, and desires, and the driving forces shaping their identities. Moreover, he is captivated by how businesses can foster growth by tapping into consumers’ motivations, lifestyles, habits, touchpoints, and trends.